Love is in the air as Valentine’s Day approaches and the Road Safety officers of two local authorities are urging motorists to keep their sweethearts safe by driving safely.
Galway and Mayo local authorities are urging young men to think about the safety of their female passengers in the run up to St Valentine’s Day and kill their speed and not their girlfriend.
The latest campaign is aimed primarily at young male drivers, but the message ‘safe drivers think of others’ applies across the board to drivers of all ages and both sexes. The camopaign also appeals parents to ask their children how they are getting home after the night out .
Deirdre Caulfield Road safety Officer Galway County Council Said : “We are constantly appealing to young male drivers to slow down. They may find it difficult to imagine their own death but they do understand the horror and guilt they would suffer if they killed or seriously injured a loved one through their own irresponsible and dangerous driving.”
She added: : “We must continue to drive home the message to young men that they are not infallible and speed is a killer. Inexperience combined with excessive speed for the conditions can all too easily lead to tragedy.
“We want people to make arrangements to celebrate on St Valentine’s Day, not to be making funeral arrangements.”
Noel Gibbons Road Safety Officer Mayo County Council said: “A collision can result in devastating emotional and physical trauma for drivers and their passengers, their families and loved ones. In the run-up to what is considered the most romantic day of the year, the campaign is urging young men to take care while driving, particularly when they have their wives or girlfriends in the car with them.”
“However, safe driving is not just about young men. This is a campaign that applies to all drivers, regardless of age or sex. The imagery used to promote the campaign is very striking – and we ask all motorists to take heed of the message it conveys.”
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